Content briefs that do the research for you. Ask the bot to turn a buyer pain into a content brief, and it now does the homework before it hands you anything.
Point it at a pain your audience keeps raising, and it:
- Picks the keyword worth writing for — and tells you honestly how hard that keyword is to rank for, so you don't sink effort into a page you can't win.
- Researches each section across the real web — reading actual pages, not stray snippets, and pulling the claims (with source links) you can build the piece around.
- Hands back a writer-ready plan, not finished prose — a brief you can drop straight into your own AI writing tool or pass to a writer.
And you can revise it just by asking. Every brief is now saved, so you can come back and say "make the title punchier," "tighten section two," "go deeper on pricing," or "try ranking for this keyword instead" — and it changes just that part, fast, instead of starting over.
Still early: long briefs can get cut short in Slack for now, and it's one brief at a time. But it's the difference between a blank page and a plan grounded in what your market actually asked for.
