Marketing OS for
early-stage brands
Fix weak pages. Earn real mentions. Publish what matters.
dist0 is a Marketing OS for early-stage brands — a single platform for AI-search-era marketing. SaaS founders, ecommerce teams, and local services use the same opinionated playbook to fix weak landing pages, earn brand mentions across Reddit and directories, and publish the few pages that actually convert. Built for teams that can’t out-publish the incumbents.
One pipeline. Five tools. Same playbook
Audit
Shows the next move, ranked by effort and impact, with the research behind it.
Start auditListening
Finds places where buyers are already asking questions your product can answer.
Repurposing
Turns one source idea into drafts for the channels you use.
Editor
Catches weak spots in your page or draft as you write it.
Queue
Helps you keep a steady publishing rhythm without full scheduling software.
Start with the Visibility Audit. Every other tool follows the same playbook.
You can’t out-publish the incumbents
The old playbook needs authority you don't have.
AI search engines tend to quote from a small set of trusted sites — roughly 30 per topic (Indig 2026). If your site is new, another long-tail blog post does not buy you a seat at that table. It just adds to the pile. Small teams need a different starting move.
Keyword tools point you at fights you can't win.
When you target a keyword, you’re targeting a search result already owned by companies with 10× your authority. Meanwhile, 65–85% of ChatGPT prompts do not show up in Semrush — the real demand is in Reddit threads, support tickets, customer-call transcripts, and unanswered community questions. Going there gives small teams a better place to start. That’s where dist0 starts.
Brand presence is the small-team game; backlinks are the enterprise game.
Big brands win on backlink networks nobody else can build. Small brands win on web mentions, directory listings, founder LinkedIn presence, podcast guest spots, and useful answers in public communities — work a small team can actually do. That work also appears to matter for AI search: branded mentions correlate at 0.66–0.71 with AI Overview inclusion, vs. ~0.2 for backlinks. dist0’s pipeline turns that into a sequence of moves your team can run.
One playbook. Four moves. Run in order
Every tool above runs on the same playbook. We publish it openly so you can read the strategy before you trust the software.
Full handbook publishing soon.
Foundation
Make sure your site is even readable to AI crawlers — schema, robots, basic on-page hygiene.
Bottom-of-funnel content
Publish the few pages that actually convert before chasing traffic-bait articles.
Reddit and community
Show up where buyers already ask the questions your product answers.
Distribution and mentions
Earn the brand mentions and listings that AI search uses to decide who's real.
Why I’m building this
I’m [Founder Name], based in Oakland, CA. I built this because I kept seeing founders spend 6 months publishing articles that were never going to rank. There had to be a less wasteful starting point. dist0 is that starting point: an opinionated playbook, then the pipeline of tools that runs it.
![[Founder Name]](/_next/image?url=%2Ffounder.jpg&w=3840&q=75&dpl=dpl_ES2t4RiGMMNTs3JrVDRg1dNHVoij)